Thursday, December 29, 2011

Hollywood Premiere Of "As I Like It" Tonight!!

Amanda Eliasch's hit play "As I Like It" premieres TONIGHT at the Macha Theater in West Hollywood. The play will run from December 29th-January 15th. For tickets and more information please visit www.

Wednesday, December 28, 2011

Eileen Koch Featured as Expert Source in CNN Article

Charlie Sheen aims to put his career back on track with new FX show

(CNN) -- As fast as Charlie Sheen fell from Hollywood's good graces at the start of 2011, he made his comeback even faster.

Thanks in large part to his public apology at the 63rd Emmy Awards, Sheen will welcome the new year with a clean slate -- and a new TV show slated to premiere next summer.

But it wasn't tiger blood that allowed the self-proclaimed warlock to turn his life around so quickly. It was the magic of celebrity.

The entertainment industry is always quick to forgive celebrities, said Eileen Koch, owner of Eileen Koch and Co. public relations firm in Los Angeles.

Once celebrities own up to their wrongdoings and apologize, Koch said, it's easy for them to get back on track -- often with help from a skilled team of handlers and image consultants.

Fellow comeback kid David Arquette can attest.

After separating from Courteney Cox in October 2010, and sharing TMI on Howard Stern's Sirius radio show, Arquette checked himself into a live-in rehab facility at the beginning of the year.

In April, the same month "Scream 4" hit theaters, the actor appeared on "The Tonight Show" to celebrate 100 days of sobriety. And with a spot on the 13th season of "Dancing With the Stars," Arquette was back in business.

One reason it's so easy for celebrities to bounce back from scandal or personal issues is because when they hit rock bottom, they're doing it with money and connections to boot, Hollywood image consultant Michael Sands said.

And as nice as disposable income can be during a crisis, their connections shouldn't be discounted.

Arquette wouldn't have rebounded so quickly if he hadn't been in the public eye each week on "Dancing With the Stars," Koch said. With Cox and their daughter, Coco, in the audience supporting him, viewers saw a wonderful family image.

"Even I fell in love with him through that show," she added.

But without a willing client, Koch said, such connections are irrelevant.

Stan Rosenfield, Sheen's ex-publicist, might agree.

Rosenfield resigned in February after representing Sheen for about seven years -- through the actor's dismissal from "Two and a Half Men."

Sheen obviously wasn't cooperative for a while, Koch said, referring to the actor's media outbursts, including a "no-holds-barred" live interview with TMZ in which Sheen ripped into his "Two and a Half Men" bosses and talked about one day sharing his "epic" drug stories with his children.

But once celebrities apologize and man up to what they've done, Koch said, the industry is usually quick to forgive. And when that happens, the fans will follow suit.

Chris Brown has certainly benefited from this cycle as well.

The singer, who pleaded guilty to assaulting then-girlfriend Rihanna in 2009, surprised viewers with a high-energy performance at the MTV Music Video Awards in August.

Koch said it's much easier for a self-destructive celebrity to rebound than it is for someone such as Brown, but "the music industry has forgiven him now. So (his fans) are starting to."

Of course, this year hasn't been all steps in the right direction for Brown. He raised his voice and stormed off the "Good Morning America" set in March after being asked about the Rihanna assault.

By being respectful, apologizing and focusing on his work, Brown has slowly started to rise above his problems, publicists agree.

Brown did what celebrities should do when plagued by scandal -- focus on the work, said Samantha von Sperling, director at Polished Social Image Consultants.

Brown's album "Graffiti," released in 2009, received mostly negative reviews from critics. "F.A.M.E.," however, was met with praise -- debuting at No. 1 on the Billboard 200 chart in March.

Britney Spears was also due for a turnabout this year -- having been on the mend since her public meltdown in 2007.

The pop princess released "Femme Fatale," her sixth chart-topping album, in March. She received the MTV Video Vanguard Award at the VMAs in August. And she confirmed her engagement to her former manager, Jason Trawick, on December 16.

The media was quick to acknowledge Spears' comeback.

In a post about her March appearance on "Jimmy Kimmel Live," the Los Angeles Times said, "Whoever's managing Britney Spears these days is doing a pretty great job."

Koch said, "I love Britney. She didn't do anything wrong. She got sick. People were very mean to her and they shouldn't have been. ... I don't worry about her anymore. She got it together, and she has a strong team behind her."

At that level of celebrity, Koch added, a star's team is everything. "They can block a lot of stress for you. Tell you why you shouldn't pay attention to this or that. ... The average person doesn't have that kind of support."

Now at 30, Spears finally seems to have her life back on track, which von Sperling said makes her a good example for one of 2011's most notorious celebrities: Lindsay Lohan.

But things may be looking up for the tabloid-prone Lohan.

Already on probation for two 2007 drunken-driving convictions, Lohan is required to complete community service after being sentenced in May in the theft of a necklace.

On December 14, a Los Angeles County Superior Court judge praised the 25-year-old for complying with her probation requirements.

Moreover, Lohan's Playboy pictorial "is breaking sales records," Hugh Hefner tweeted on December 18.

"(Lohan is) not a diplomat," von Sperling said. "She's a blond bombshell movie star, so a Playboy cover makes sense. ... But she needs to do another film. And for her sake, it better be a good one ... not some bubblegum crap."

Like Spears, von Sperling said Lohan has time on her side.

The industry is less likely to forgive older celebrities, Koch agreed, adding that celebrities should be able to pull it together by their late 20s. And then there's Sheen, she joked.

"Instead of doing a one-man rant directed by nobody," von Sperling said, "(Sheen) should assemble a team of brilliant comedy writers ... pay them their weight in gold and produce a film."

But his FX comedy, "Anger Management," to air in the summer, may be close enough for now.

And while some people call Sheen's "Violent Torpedo of Truth" tour and public outbursts a fiasco, others are dubbing it a genius marketing ploy.

"(Sheen has) had his problems," image consultant Sands said. "But I think he got it right this whole year. He created a great persona and a great character, and I think this was a great act on his part."

Regardless of how people choose to read into Sheen's tumultuous year, it would appear he's on his way back to the top.

"We're all rooting for Charlie," von Sperling said. "Every time we turn on 'Two and a Half Men' I think we miss him. Because, as charming as Ashton Kutcher is, he's not Charlie Sheen."

To view the article directly, visit:

Tuesday, December 27, 2011

Eileen Koch & Company Embraces the Sounds of Imani Chyle

EKC is excited to be working with Imani Chyle, the hip Rock, Soul and R&B sensation. Chyle was recently nominated at the 2011 People’s Music Awards for Best New Female Solo Artist in the Trip-Hop/Hip-Hop, R&B category in the UK. Her single “Warrioress” was also ranked in the top 10 rhythmic new releases! To hear some of Imani Chyle’s music please visit

Thursday, December 22, 2011

JWoww Models Her Sexy New Bikini Line On E!

JWoww has been heating up headlines with the launch of her bikini line that gives women the perfect tan! The new designer shows off her sexy figure and flawless tan on E! Check it out!

JWoww Makes A Splash In US Magazine

JWOWW by Perfect Tan Bikini debuts in US Magazine! The collection, which will become available this Spring, is full of sexy bikinis in bright colors and fun patterns. The collection has also been featured in the Examiner, Too Fab and NY Daily News to name a few. What do you think about Jwoww's designs??

Wednesday, December 21, 2011

JWoww Is Stuck On EKC Client Perfect Tan Bikini

Say goodbye to pesky swimsuit straps and tanlines! MTV reality star Jenni "Jwoww" Farley has teamed up with Eileen Koch & Company client, Perfect Tan Bikini in designing and developing her own line of stylish and sexy bikinis, JWOWW by Perfect Tan Bikini. The Jersey Shore's bronze goddess has amped up the sex appeal of the innovative bikini that uses a silicon based adhesive, Stick2, to keep the bikini in place, without having to wear straps! The adhesive is activated by your body temperature, so the hotter you get, the better it stays! For more information on Jwoww By Perfect Tan Bikini please visit (

Tuesday, December 20, 2011

Countdown To "As I Like It" Premiere!

The long awaited debut of Amanda Eliasch’s hit drama “As I Like It” is almost here!! The playwright and protagonist of the cheeky play, Amanda Eliasch, gives viewers an inside look at her wildly entertaining life. Don’t miss the humor, heartache and drama!

The play will run at the Macha Theatre, in West Hollywood from December 29, 2011 to January 15, 2012. Performances will be held on Thursday, Friday and Saturday at 8:00PM and Sunday at 7:00PM, with a finale performance on Sunday, January 15 at 3:00PM. For tickets, please call 323-969-1774, or order online by visiting

Holiday Greetings From Eileen Koch & Company!

Monday, December 19, 2011

Mario Lopez Attends The Annual Lou E. Perez Event

Mario Lopez came out to show his support at the Lou E. Perez Event Saturday, December 17th. The spectacular gala was held at the Four Seasons Hotel in Beverly Hills and featured live performances by both a mariachi band and salsa band with a fantastic performance by ballroom dancers. The event was an amazing success as guests celebrated and danced the night away! Here is a sneak peak at some of the photos from the event:

Wednesday, December 14, 2011

A Lot To Say Makes Headlines In LA Splash Magazine

A Lot To Say’s Fred Segal launch party was featured in LA Splash Magazine! To read more about the event, see exclusive photos, and learn about the innovative fashion brand visit ://

Tuesday, December 13, 2011

Andrew Keegan Goes Eco At Fred Segal "A Lot To Say" Gala

The teen heartthrob was in attendance at the "A Lot To Say" Fred Segal party. Known for his roles in 7th Heaven and 10 Things I Hate About You, the star was immediately drawn to the bold message of the brand. To view more of A Lot To Say's innovative product line, visit

Monday, December 12, 2011

Eileen Koch & Company Welcomes Miss Universe Albania 2010: Angela Martini

EKC is excited to represent the stunning Miss Universe Albania, Angela Martini. The sexy Albanian native instantly captured the eye of the fashion world, and has been a favorite for editors at top magazines such as Esquire, Sports Illustrated, GQ, and Lovecat Magazine. She has walked for several elite designers at the Mercedes Benz Fashion Week in New York and Miami every year since 2007.

Tuesday, December 6, 2011

An Inside Look At The Cast of “As I Like It”

The cast for Amanda Eliasch's hit play As I Like It has been announced! Amanda Eliasch will be played by famed film and television actress Elizabeth Karr, in the role of “The Woman.” The talented Lisa Zane has been cast to play “The Opera Singer” and the Amanda’s son, Charles Eliasch, is set to play “The Devotee.” The trio brilliantly recounts the glamorous renegade’s zest for life and tales of heartache. The play will run at the Macha Theatre, in West Hollywood from December 29, 2011 to January 15, 2012. For tickets please visit

Thursday, December 1, 2011

Our Client, UGLY TED and founder, Mark Little, on the KTLA Morning News 11/30/11

Our client, Mark Little, was on the KTLA Morning News discussing his new product, Ugly Ted, and how it is here to help kids and stop the bullying crisis! Check it out!

This version keeps the ending when all the bears are shown on the desk:

This version ends after the interview:

Wednesday, November 30, 2011

Ugly Ted Debuts on KTLA

Founder Mark Little and Ugly Ted appeared on KTLA Morning News at 9:00AM today! The cuddly bear warmed the studios hearts. To read more about Ugly Ted on KTLA, please visit:,0,1985907.story.

Tuesday, November 29, 2011

Amanda Eliasch Brings Candid Play "As I Like It" to Angelenos

Amanda Eliasch unveiled her artistic skills this summer at the Chelsea Theater in London, with the debut of “As I Like It” a witty, candid, yet deeply personal memoir. Now, the playwright brings her talent to Los Angeles with “As I Like It’s” highly anticipated West Coast reveal. The play will run at the Macha Theatre, in West Hollywood from December 29, 2011 to January 16, 2012. To read more about the play, check out this story in Genlux Magazine:

Christopher Thompson Lights Up Examiner

Studio Lux principal and founder, Christopher Thompson, was just featured on the Examiner! A seasoned expert in architectural lighting, Thompson has mastered the skill of pairing creativity with functionality. To read more about Studio Lux and Christopher, check out this article:!

Wednesday, November 16, 2011

Ugly Ted ~ Segment on The Everyday Show! (Denver's FOX 31)

Our wonderful client, Ugly Ted, was featured on the popular Denver morning program last week, The Everyday Show!

PawnZone Gives Back This Thanksgiving With Turkey Giveaway

The Pawn Zone is hosting their Second Annual Turkey Giveaway at their Torrance location on Monday, November 21! They will be giving FREE turkeys to the first customers in line, so hurry down to the “home of the five minute loan” to see what the gobble’s all about!

Tuesday, November 15, 2011

Ugly Ted Featured In NY POST

The cuddliest toy of them all, Ugly Ted, was featured in the New York Post’s holiday gift guide for kids! At only $12.99 this lovable bear is a small price to relay a BIG message-to treat others with love and respect, no matter who they are or how they look. Adopt your Ugly Ted today to help to put an end to bullying.
Check out the article in the NY Post:

Monday, November 14, 2011

Eileen Koch & Company Welcomes The Talented Dr. Ty

Eileen Koch & Company, Inc. is excited to be handling all of Dr. Ty's public relations needs. The established doctor is known for his complex and minimally-invasive spine surgery. A doctor at the Southern California Center for Neuroscience and Spine at Chapman Medical Center, Dr. Ty continues to be a forefront of his industry with his innovative surgical techniques and instrumentation with treating degenerative disc disease, spinal stenosis, and scoliosis. To learn more about Dr. Ty and his work, please visit:

Thursday, November 10, 2011

Hollywood Park Casino Grand Re-Opening This Friday

The illustrious Hollywood Park Casino will be celebrating their grand re-opening this Friday, November 11th, to showcase their state of the art renovations! The red carpet event will begin at 6PM with celebrations into the evening, and a special performance by Elaine Gibbs, semi-finalist on the X Factor. The casino will be raffling $1,000 every hour on the hour and guests will have the opportunity to win a brand new BMW! Come out for a night of fun and excitement to celebrate Hollywood’s finest casino!

For more information on Hollywood Park Casino's Grand Re-Opening please visit

Mirabelle Restaurant's 40th Anniversary Gala Tonight

Hollywood landmark, Mirabelle Restaurant, will be hosting their 40th Anniversary Gala tonight! The event will be a night to remember, as Mirabelle brings their delicious dishes, esteemed celebrity clientele and a live performance by Calloway to commemorate 40 years of success and to thank their loyal customers. Net proceeds will benefit the Make A Wish Foundation of Los Angeles.

Check out today’s article on Mirabelle’s Anniversary in the Examiner

Thursday, November 3, 2011

PAWS/LA Featured on Teddy Hilton

Get prepared for the launch of the second annual Celebrity Bowl Project. Proceeds from this unique auction will benefit the programs and services of PAWS/LA, a Los Angeles-based non-profit organization, that assists more than 1,800 low-income elderly and people living with life-threatening illness keep and care for their beloved pets. Check out today's article on Teddy Hilton for more information:!

Wednesday, October 26, 2011

EKC Welcomes Bollywood Beauty, Payal Rohatgi

A stunning starlet in India, Payal Rohatgi brings her beauty, brains and brawn to the cast of Star Plus’ hit reality TV show “Survivor India-The Ultimate Battle.” Payal is competing against 19 other Indian celebrities and castaways in a battle of strength and wits, to survive the treacherous landscapes and arduous challenges. Watch as the drama unfolds to see if Rohatgi can outwit, outplay and outlast the others to emerge triumphant as the sole SURVIVOR!

Friday, October 21, 2011

EKC Client Lou Perez Continues To Lend A Helping Hand

Beyond his entrepreneurial ventures, Perez devotes his time and resources to philanthropic and charitable programs. In 2003, he founded Lou E. Perez Foundation, which assists families with catastrophically ill children by providing support for rent, mortgage payments, car costs, travel utilities, groceries, and hospital bills. The Foundation over the years has changed the lives of thousands of families and parents with sick children. Please visit to support this worthy cause!

Thursday, October 13, 2011

EKC Welcomes Dr. Andersen And Her Furry, Scaly and Feathered Friends

EKC is pleased to represent renowned veterinarian, consultant and motivational speaker, Dr. Amber Andersen! Dr. Andersen has traveled to the world's most remote locations saving animals and helping to nurse families’ most loyal companions back to health. In addition to her practice in Palos Verdes, she works as a consultant for media, businesses and philanthropic entities advising people about the interactions between humans, animals and the environment. To learn more about Dr. Andersen, please visit

Monday, October 10, 2011

Mirabelle Restaurant Warms Up The Sunset Strip

Hollywood Park Casino Goes All In

EKC announces the grand re-opening of Hollywood Park Casino on November 11, 2011. Located next to the famous Hollywood Park Racetrack, the 24-hour casino has been named the “Best Place to Play in LA” since 1994. Now, the casino is better than ever, as it has undergone an amazing transformation guaranteed to bring endless hours of entertainment to card players and sports enthusiasts alike. The spectacular event will have entertainment from a live band, a complementary buffet and cash prizes of $1,000 every hour on the hour. The casino will also be giving away two fully loaded, brand new BMWs! So gather your chips and come out for a night to play big and win big!

Thursday, October 6, 2011

Thank you, Steve Jobs

Creative genius, visionary and mastermind are not enough to sum up Steve Job’s lifetime of achievement. The unrivaled technology he has created and his remarkable innovations have left an indelible impact on the world of public relations, making our work both faster and easier. A world without Steve Job’s Apple products would be unimaginable. We pay homage to Jobs' hard work, amazing success, and above all, his ability to make the world “think differently.” His ideas and mission will continue to live on, even though we are saddened to see him go.

Thursday, September 29, 2011

Baseball's 40/40 Club Was Born

This past Saturday commemorated the birth of baseball’s most elite record setting achievement, the 40/40 club. On September 24th, 1988 Jose Canseco collected his 39th and 40th steals of the season, becoming the first player in major league history to hit 40 homeruns and steal 40 bases in a single season. To date only four players have gained entry into the exclusive club: Jose Canseco, Alex Rodriguez, Barry Bonds, and Alfonso Soriano. Rap entertainment mogul, Jay Z, tributes his chain of 40/40 nightclubs to this outstanding display of power and speed. The 40/40 club’s flagship location in New York is set to reveal its new renovations at the grand re-opening in December.

Tuesday, September 27, 2011

All Paws In!

Eileen Koch and Company is teaming up with PAWS LA, (Pets Are Wonderful Support) to assist them in promoting their second annual “Bowl Project,” featuring one-of-a kind ceramic dog bowls painted by renowned artists. Proceeds from the online auction, set to launch this November, will go towards helping low-income seniors and people with life-threatening illnesses care for their beloved pooches. Last year Cindy Crawford, Ellen DeGeneres, Jessica Simpson, William Shatner, and Chelsea Handler lent their support to PAWS LA, and raised over $35,000! Lets make this year’s event more successful than the last!

Monday, September 26, 2011

Nets Owner Celebrates Purchase of the NBA Team at Jay Z's 40/40 Club

Mikhail Prokhorov recently celebrated the purchase of The New Jersey Nets with minority owner and investor, Jay Z at the illustrious 40/40 club. The Nets, who have played in New Jersey since joining the NBA in 1976, will be renamed the Brooklyn Nets when the franchise moves into a new arena at the Barclays Center in Jay Z’s hometown of Brooklyn for the 2012-2013 season.

Thursday, September 22, 2011

The Coveted Lime Truck To Partake In Orange County's "Eat in the Streets"

We invite you to try the delectable creations of The Lime Truck at The Community Foundation of Oranges' "Eat in the Streets" tomorrow Friday, September 23rd at the Village of Orange, 1500 E. Village Way from 5-9PM. The Lime Truck will be joining 25 gourmet food trucks for an event of true culinary creativity and foodie fun!

Thursday, September 15, 2011

The Lime Truck Brings Zest To Orange County

EKC is excited to be working with OC food truck sensation, The Lime Truck! The Lime Truck uses fresh ingredients and zesty flavors to create an adventurous California coastal cuisine. Their mouthwatering menu covers everything from fresh salads and sandwiches to carnitas fries and lamb burgers. While tantalizing the tastebuds of OC locals, The Lime Truck is currently competing on the Food Network's “Great Food Truck Race” for $100,000 and the title of greatest food truck. Stay tuned to see if The Lime Truck will roll over the competition! For more information visit:

Friday, September 9, 2011

EKC Sports A Lot To Say Apparel At Fred Segal's Fashion's Night Out

The EKC team was out in full force supporting eco-friendly client, A Lot To Say, at Fred Segal's Fashion's Night Out. Even Fred Segal himself came out to attend the spectacular event and reunited with one of his long-time, favorite customers, Eileen Koch.

Thursday, September 8, 2011

A Lot To Say To Participate in Fred Segal Santa Monica's Fashion Night Out

At this year’s Fashion’s Night Out, the innovative green clothing and accessory line, A Lot To Say, Inc. ( is giving fashionistas something to talk about. Come celebrate the pioneer of green glam, A Lot To Say, at their brand new flagship store at Fred Segal Santa Monica on September 8, 2011. This is an excellent opportunity to explore the new boutique and experience the genius behind the revolutionary trend-setting fashion line. Also enjoy free drinks, food, and entertainment, all while helping to save the environment! Best yet, you will be privy to the fabulous discounts and latest fashions.

Wednesday, September 7, 2011

EKC Appointed As PR Firm For Jay-Z's 40/40 Club Reopening in NYC

EKC is elated to be assisting Jay-Z and the 40/40 club with the highly anticipated grand re-opening of their flagship location in New York, slated for November 1, 2011. The $10 million renovation, orchestrated by world renowned designer Jeffrey Beers, includes custom chandeliers, oak wood floors, Italian marble stepped stadium style seating, and an expansive collection of LCD flat screen TV’s. The attitude, style, and sophistication of the NYC club is sure to offer a unique experience for all to enjoy! For more information visit:

Thursday, September 1, 2011

British Artist, Amanda Eliasch and Liberatum Slated to Host James Franco’s Debut of “Rebel” Vernissage Sponsored by Gucci.

British art sensation Amanda Eliasch embarks on yet another escapade into the contemporary art world as she and Liberatum host James Franco’s debut of “Rebel” sponsored by Gucci on September 3rd. Inspired by the iconic film, "Rebel Without a Cause," the site-specific installation art exhibit showcases artwork by James Franco in collaboration with a multitude of renowned artists.

Wednesday, August 31, 2011

A Lot To Say Makes Headlines in Santa Monica Daily Press

Fred Segal's A Lot To Say was featured in the Santa Monica Daily Press today, highlighting the stores grand opening and their eco-friendly approach. To read further about the innovative brand and their chic, new shop visit:

Monday, August 29, 2011

Youva Founder Shares Inspiration and Vision of Skincare Line On

Our very own Dhawani Kapur, founder and developer of YOUVA, the finest, all natural skincare line is featured on Check out their article to learn about Dhawani’s vision and inspiration behind the brand, what’s in store for YOUVA’s future, and special tips on how to keep your skin looking bright, beautiful and healthy:

A Best Friend To All: Ugly Ted

Ugly Ted, the “World’s Ugliest Teddy Bear” (, will be making it's debut in the children’s market this September. With a unique philosophy of inner beauty over outer fluff, Ugly Ted is touted as one of the most innovative and compassionate stuffed animals.

Wednesday, August 24, 2011

A Lot To Say Opens Shop At Fred Segal

EKC congratulates A Lot to Say on the grand opening of their new flagship retail store at Fred Segal Santa Monica. The beautiful boutique showcases their creative tees, totes, undies, umbrellas, yoga mats (and much more) made from 100% recycled water bottles, all priced under $100! In addition to making the ultimate, fashion- forward green products and educating people about ways to better the environment, a portion of all of their proceeds go to support green charities like National Green Energy Council, Stand UP 2 Cancer, and ARF, to name a few. From their products to their manifesto this store is revolutionary!

Wednesday, August 17, 2011

EKC Client, Softline Home Fashions, Reaches Milestone

Eileen Koch and Company would like to congratulate Softline Home Fashions, leading importer and distributor of decorative fashions, on a decade of excellence. EKC is honored to have been a part of this monumental success and extend our congratulations to Jason and Rodney Carr, and the rest of Softline Home Fashions on this outstanding accomplishment.

Thursday, August 11, 2011

Highly Decorated Celebrity Chef Kai Chase Signs With EKC

EKC is honored to represent the skilled chef for all of her PR & marketing needs, including the Michael Jackson trial. For more information on Kai, visit

Thursday, August 4, 2011

Softline Home Fashions Prepares to Celebrate Decade of Success

Softline Home Fashions will be celebrating a decade of success on August 17, 2011. EKC is proud to have been a part of the remarkable journey of such a successful company. Stay tuned for more anniversary details as the date approaches!