Josh Hansen on the Tonight Show!

If any Josh Hansen fans missed out on the X Games action, they can catch the champ on the Tonight Show this evening! Jay Leno will be airing footage from this past weekend's games, where Josh scored a medal for the third consecutive year.

Tune in on NBC at 11:35/10:35 c, or watch the show online: http://www.nbc.com/the-tonight-show/

GotCast Partners with NBC for Talent Search

Congrats to EKC friend Alec Shankman, CEO of GotCast.com, for signing a deal with NBC to power the company's fifth annual "Stand Up for Diversity" talent search. The leading online casting platform will help NBC find comedians of diverse backgrounds. The winner will receive a talent holding deal with NBC, and gain access to talent bookers for the Tonight Show, Last Coming Standing and more.

Sounds exciting! Congrats, Alec!

EKC's Eileen Quoted as PR Expert in CNN Article

EKC PR president Eileen Koch was asked for her take on NBC's situation -- surrounding recently struggling ratings and the cancellation of 'Jay Leno'-- for an article on CNN.com. Eileen discusses what she thinks will happen and what the network should do to manage its reputation:

Eileen Koch, CEO of entertainment public relations firm Eileen Koch & Co., thinks that NBC's suspicious silence while the network's reputation gets mocked is the best move to make.

"NBC has handled this as best as they can. At the end of the day, this is entertainment and this is a business," Koch said, "so the strategy is, two of our top comedians make fun of us."

But even if this was a part of NBC's master plan, they're still not using it to their advantage, Hanft said.

"The bigger long-term issue is that clearly the NBC brand has been damaged. When you have your talent mocking you, it's embarrassing," Hanft said. "Being an old brand doesn't give you any insulation anymore. They're making a big mistake by not being visible and vocal and engaging in the conversation. There's nothing to be embarrassed about because something didn't work." (read more...)