Wednesday, November 11, 2009

StubDog Founder Interviewed on MyFox New York

Sam Levessar, founder of discount ticket vendor StubDog.com, appeared on Fox New York's weekday online news show, Good Day LIVE Online, last Friday morning to discuss the site's unique business model and what distinguishes it from competitors. Sam explained that he got the idea for StubDog when we was a struggling actor who had just moved to New York, and found himself performing shows in near-empty theaters. He thought it would be great if there was a way for venues to recoup unsold tickets, while at the same time getting audiences to "try something they wouldn't normal try." After realizing he probably wouldn't be "discovered" as an actor, Sam returned to his home town of Houston to launch StubDog. The site has since developed a following among in-the-know ticket buyers, because unlike sites like TKTS.com, StubDog doesn't require standing in long lines or dealing with limited availabilty. StubDog also has an eclectic mix of ticket offerings, said Sam, ranging from off-broadway shows to beer tasting events. In addition to being a great resource for adventurous event-goers, Sam explained that Stubdog is also a good tool for venues, who can sell tickets that would otherwise go unsold, at no extra cost to them. Host Brett Larson then asked, how does StubDog make money? Sam replied that the site charges a service fee to purchase tickets, which he noted is significantly less than that of competing sites. While the site remains somewhat under the national radar, Stubdog is definitely emerging as a contender in discount ticket sales, and Sam said he has been receiving "interesting" calls from competitors as of late.

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